IBM Beacon Awards

Overview

Value

Eligibility

Awards

Winners

Click on an Award name to see its description or scroll down the page:

	Excellence in the Mid-Market
	Excellence in the Mid-Market - Asia Pacific Growth Markets

This Beacon Award recognizes the IBM Business Partner for excellence in serving medium-sized companies, with 100-999 employees. The winning Business Partner embraces the mid-market by teaming with IBM to deliver innovation to medium-sized businesses and drive outstanding business results in the mid-market. This Business Partner builds solutions with IBM’s Express Advantage offerings, invests in generating demand with new and existing mid-market customers, and leverages IBM’s strategy and resources for mid-market.

Minimum criteria:
You must submit a client reference that demonstrates your mid-market solution or services offering has been successfully implemented in a mid-market client environment within the past 12 months.

Your solution must contain:

	at least one offering from the IBM Express Advantage Offerings portfolio (hardware, software or services), and
	your application or high-value service (integration, implementation, customization, consulting, or hosting services).

Key measurements of success include:

	Customer reference demonstrates the most innovation in addressing one or more of the following challenges experienced by medium-sized businesses: growth, access to new markets, or simplification/improvement of business processes.
	Business Partner has invested in generating demand for their Express Advantage-based solution with new and existing mid-market customers.
	Business Partner has used marketing or sales programs or resources offered by IBM to address mid-market opportunity.
	Business Partner has teamed with other IBM Business Partners to deliver end-to-end mid-market solutions.
	Business Partner has leveraged IBM Global Financing to deliver solutions to mid-market customers.
	Contributed to IBM’s mid-market revenue growth over the past 12 months.

Additional criteria:
Minimum of 1 (maximum of 3) client references required.

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This Beacon Award recognizes the IBM Business Partner for excellence in serving medium-sized companies, with 100-999 employees in growth markets. The winning Business Partner embraces the mid-market by teaming with other Business Partners and/or IBM to deliver innovation to medium-sized businesses and drive outstanding business results in the mid-market. This Business Partner builds solutions on their own or with IBM’s Express Advantage offerings, invests in generating demand with new and existing mid-market customers, and leverages IBM’s strategy and resources for mid-market.

This award covers all Asia Pacific countries except Japan.

	incorporate IBM software / middleware,
	one offering from the IBM Express Advantage Offerings portfolio (hardware, software or services), and
	be own application or of high-value service (integration, implementation, customization, consulting, or hosting services).

Key measurements of success include:

	Customer reference demonstrates the most innovation in addressing one or more of the following challenges experienced by medium-sized businesses: growth, access to new markets, or simplification/improvement of business processes.
	Business Partner has invested in generating demand for their solution with new and existing mid-market customers.
	Business Partner has used marketing or sales programs or resources offered by IBM (VIP, ValueNet etc..) to address mid-market opportunity.
	Business Partner has teamed with other IBM Business Partners to deliver end-to-end mid-market solutions.
	Business Partner has leveraged IBM Global Financing to deliver solutions to mid-market customers.
	Business Partner has contributed to IBM’s Mid-Market revenue growth over the past 12 months. Revenue measurements to be used are either ecolink revenue results or actual revenue attainment.

Additional criteria:
Minimum of 1 (maximum of 3) client references required.

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