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Formats: Internet

· Emblem usage guidelines
· Emblems
· Incorrect use of the emblems
· Text references to IBM trademarks
Formats
· Advertising
· Advertorials
· Banners
· Business shows
· Collateral materials
· Internet
· Premium items
· Proposals
· Signage
· Stationery
· Telephone directories and newspaper advertisements
· Pre-publication checklist


Correct usage 

Web site use
IBM Business Partners may use the Business Partner emblem on their Web sites, subject to the same terms and conditions for using it in print.


internet image  

internet image

  1. Your logo
    Your company's logo should be the primary identity in your communications.

  2. Content
    Specify details of your Business Partner relationships on Web pages by highlighting your capabilities.

  3. Text reference to IBM trademarks
    IBM requires you to footnote a trademark reference on all Internet screens that have the IBM Business Partner emblem on them. More information regarding specific trademark language

  4. Linking
    Use the "Go to IBM" button as a linking device to the IBM Home Page. For files, instructions and the license agreement for the use of this artwork, please visit IBM's World Wide Web site.

  5. Emblem usage
    Present the emblem in equal proportion to other business partner emblems.
Incorrect usage

internet image

  1. IBM trademarks
    Do not use any IBM trademark, service or product name in a domain name, URL or e-mail address

  2. Emblem artwork
    Do not scale the emblem artwork provided for this application.

    Do not recolor the emblem.

  3. Linking
    Do not use the emblem as a linking device to the IBM Home Page.

Incorrect Web site usage
The following guidelines must be observed:

  • The Business Partner emblem may not be used as a link to any other Web site.
  • Business Partners may not send unsolicited mailings over the Internet in which the Business Partner name, relationship or emblem is referenced.
  • Business Partners may not use or register any domain name which encompasses the IBM name or logo, any IBM trademark, any IBM product name, or the term "IBM Business Partner".
Emblem artwork
Only the following artwork files should be used for this application: 
Premier emblemStandard emblem
PRBPEMC.GIFBPEM1XC_.GIF


Use the artwork only at the size represented in the GIF files.



 
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