Building sustainable business advantage by interpreting and intelligently reacting to marketplace shifts ahead of competition
Recently, IBM unveiled our Smarter Planet initiative. Simply put, IBM understands that as the planet becomes smarter - more interconnected, instrumented, and intelligent - business, governments and institutions have the potential to link all the resources together with unprecedented freedom.
Surveys of senior management teams confirm their priorities for working smarter against these pressures:
- Processes: #1 priority for fourth year in a row (2009 Gartner CIO Study)
- Collaboration: 71% of CEOs place greater focus on collaboration (2008 IBM CEO Study)
- SOA: #1 SOA adoption driver is business flexibility (2008 Forrester Study)
- Business Model: CEOs transform business models for change (2008 IBM CEO Study)
Yesterday’s business assumptions and proven methods are no longer sufficient for this new world. Those who dig in their heels and hold fast to old methods will find themselves unable to cope with an accelerating need for change coming at them from all directions. Competitors will spring up and eat away at legacy heavyweight’s market share bit by bit; size cannot protect you, history cannot protect you, and even great ideas cannot protect you if you lack the ability to quickly and effectively act upon them.
Smart Work for a Smarter Planet will revolutionize not just the way applications, technologies and assets work with each other but the way people interact with processes and information. Smart Work emphasizes Cost Optimization and Agility in taking a smarter, new and different approach. You can build Smart Work capabilities in your organization via the adoption of Dynamic Business Processes, Smarter Collaboration, Smart SOA and an Agile Business Model.
Only IBM and Business Partners offer the solutions and expertise required to equip the world's business and IT infrastructure with the instrumentation and analysis tools to accurately foresee and predict these sometimes subtle market changes. Reaching the new connected customers, suppliers, employees and partners takes personalization, collaboration and co-creation. Help your clients build an agile business model enabled by SOA that uses dynamic business processes to work smarter, empower people and drive profit.