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Small and medium business

 
Put the power of IBM's Smarter Planet initiative on your Web site!
 
Now you can incorporate the IBM Smarter Planet vision and innovative way of thinking into your marketing and Web presence—by embedding the new IBM Smarter Planet widget on your site. It’s easy, and there’s no cost!

It’s a great way to stimulate conversations and new solution opportunities with your clients—and to leverage your position as an informed IBM Business Partner.

The benefits of the widget are similar to those of content syndication. IBM will provide and maintain the content that flows automatically through the embedded widget to your Web site. Once you’ve set it up, it takes care of itself.

So how do you get started?

In just five simple steps you can customize this dynamic content block to reflect the color scheme of your site, as well as resize the widget into a shape that best fits your look and feel. You can’t change the content within the widget, but you can place it wherever you want to on the page—in whatever shape and color you prefer—and then craft your company’s messaging around it.

 
Add the IBM Smarter Planet widget to your Web site:
1 You must have the ability to edit your company's Web site. If you do not have that capability, contact your IT department or corporate marketing team.
2 Click on the "Embed" link located in the bottom right-hand corner of the widget.
3 A new window will appear. The window allows you to edit the widget's characteristics and create the code.
  • Change the color and size of the widget so it matches the specifications of your company's Web site (if necessary).
 
  • Click the "Generate code" button. The window below will display HTML code.
 
   
4 Copy the HTML code and paste it either directly into the Web page's HTML code or an electronic document (e-mail, MS Word, etc.) if you need to send it to a developer for implementation.
  • Note: The widget code must be pasted into each page.
5 Once the page is published, the widget will be automatically updated by IBM as new resources and information become available.
   
Once the widget is operational, you can expect the content to be automatically updated.
 

 
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